![]() ![]() ![]() This problem has been going on for a decade and there seems to be no real resolution in sight. The only people making out somewhat okay are about 7,500 creators making more than minimum wage and maybe a few hundred doing really well. Demands like more ads make sense on Twitch’s end but drastically hurt livestream engagement when those demands keep increasing. Twitch streamers are dramatically underpaid for the hours they put in, but even policies meant to help them have significant catches and are not getting them to where they need to be. ![]() Twitch is an unprofitable business constantly tasked with actually making money by the hugely profitable Amazon. Twitch, in another brilliant decision, rolled out policies that limit how sponsorships can be shown on stream, ways creators can make money without Twitch ads, but that was such a bad call that they had to quickly walk it back. Twitch is a live platform so if ads suddenly show up in the middle of your stream where you’re forced to stop whatever you’re doing, this annoys viewers and many of them may leave. It’s not like YouTube, where you get an ad at the start you can skip, or one or two in the middle of a recorded video. But Twitch streamers are enormously skeptical of increased ad demands on their streams, given what it does to their live audience. That’s how YouTube makes its billions, after all. (Photo by Robert Reiners/Getty Images) Getty ImagesĪ significant way Twitch could make more money and therefore get on a path to profitability would be to have more ads on the site. 4 during the Doritos Bowl 2018 at TwitchCon 2018 in the San Jose Convention Center on Octoin San Jose, California. SAN JOSE, CA - OCTOBER 27: Tyler 'Ninja' Blevins reacts after a game win in Call of Duty: Black Ops. ![]()
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